“I was so afraid that a graphic designer wouldn’t “get me” but straight away Lorraine was in my corner. She had so many excellent ideas and advice and we decided together to do a whole rebrand.”
- Sharon Murphy, Designer and Founder of The Handmade Studio
Are you ready to make a lasting impression with a distinctive logo that truly represents your brand? We’re here to learn more about you and your business and help bring your vision to life.
Why Choose Luuuby Creative for your new logo or rebrand?
Tailored Creativity: Every logo we create is a unique and tailored to your brand's identity and values. We don't believe in one-size-fits-all solutions.
Collaborative Approach: Your ideas and feedback matter to us. We value your input and work closely with you throughout the design process.
Dedicated: As a small graphic design studio, we take great pride in forming genuine connections with our clients, understanding their requirements, and remaining readily accessible for any inquiries or recommendations.
Cost Transparency: Our pricing is project-based rather than hourly, guaranteeing transparency with no concealed expenses, and the initially proposed investment is the final amount you'll pay.
Welcome to Our CORE Package - The Brand Identity Essentials
01 RESEARCH
Developing a strong brand involves research, including three key areas: you, your business, and your competition. Here's a breakdown of what we focus on in each of these aspects:
First, in understanding you, we define your values, mission, target audience, unique selling proposition (USP), and brand personality. These elements shape your brand's identity and messaging. In the business context, we delve into your products or services, conduct, and define your brand's market positioning. Lastly, in competitive research, we analyse key competitors, pinpoint opportunities to differentiate, and develop a strategy to stand out. Establish clear brand goals, create consistent brand guidelines, and work towards building a brand that resonates, distinguishes you in the market, and drives success.
02 BRANDING
Developing the look and feel as well as the tone of voice for your brand is crucial for creating a consistent and memorable brand identity. Here's how you can approach both aspects:
Logo Design: A logo is created that is visually appealing, easy to recognise, and reflects your brand's essence and values.
Colour Palette: A colour palette that resonates with your brand's personality is chosen. Colours evoke specific emotions, so a palette that aligns with your brand messaging while speaking to your target audience is selected.
Typography: Fonts that speak to who you are as a business while complement ing your brand's style are chosen. Typography guidelines ensure consistency in all your brand materials, such as website, marketing collateral, and packaging.
Brand Guidelines: Maintains a consistency across all touchpoints – website, social media, advertisements, and physical materials. This consistency builds recognition and trust.
Remember that your brand's look and feel and tone of voice should align with your brand's core values and mission.
-
Discovery with Client
We start each project getting to know our client, their business and what keeps them showing up to work each day.
-
Research and Development
This section is fundamental to understand the target audience, the brand voice and my favourite part - concept development!
-
Logo Development
With feedback from the client we develop the primary logo and the logo family so that they can be effectively used across all of the needs of the business.
-
Brand Identity Development
Develop a brand identity that helps to create visual consistency across all touchpoints, collateral and media.
-
Additional Services
Each project is bespoke to the client and their individual needs. We therefore offer website design or web guidelines, screen and printed collateral design etc. This ensures that our clients have everything they require for a super launch of their new brand.
Welcome to Our AND MORE Services - customised support for your branding needs.
Our commitment is to support your business as it evolves and expands. To achieve this, we've brought together specialists from supportive industries. The 'AND MORE' section below outlines how we can aid your business both now and in the future, adapting to your changing needs and growth.
03 ASSETS
Ensuring the enduring identity of your brand, whether in the present or the years to come. This not only fosters consistency but also minimises advertising costs by eliminating wasted touchpoints, ensuring that your business remains immediately identifiable.
Here are a few examples where this applies:
Labels and Tags
Patterns
Signage
Vehicle Graphics
Professional Stationery (Business Cards, Letterheads)
Menus
Promotional Material (Leaflets, Posters)
Event Banners
Merchandise Design
Social Media Templates
Keep in mind that your branding doesn't conclude with a logo; instead, it commences with one.
04 WEBSITE
We're well aware of the significance of owning your own website - a platform where you enjoy complete autonomy and independence from algorithm dependencies. Let us assist you in crafting a website tailored to your unique business requirements.
Here are a few examples where this applies:
Brochure website
E-commerce website
1 page website
Multipage website
Website Maintenance
SEO focussed
05 +MORE
We understand that you're deeply engrossed in building and managing your business, and we're truly committed to simplifying anything related to branding and promotion for you. As a result, we've assembled a team of additional expert specialists who may further support you on your entrepreneurial path, allowing you more time to focus on your true passion within your business.
Product Photography
Branding Photography
Event Photography
SEO Experts
Google/Social Media Adverts
Printers
Digital Marketing Experts
Once again, this list gives a taste of what is available but if you have any questions please feel free to get in touch as we have more services available.
